Seth Godin’s Permission Marketing, GDPR and Alignment of Interests

In 1999 I started in the business of recruitment of IT Professionals and business consultants. While setting up the business, I was very inspired by the work of Seth Godin to reach out to potential candidates and clients. I read Seth Godin’s book on permission marketing and started to apply the proposed principles rigorously towards registered […]

PDS (personal data service) voor betere zelfsturing en business modellen

Als ondernemer in arbeidsbemiddeling geloofde ik dat digitale infrastructuur mistte om kandidaten aan het stuur van hun loopbaan te kunnen zetten en een goed business model op te zetten voor markt facilitators. Met PDS (Personal Data Service) krijgt het individu regie over zijn gegevens. Professionals kunnen connecties leggen met tal van communities die projecten aanbieden. Matching […]

Our Story started in 1999

Co:Inpetto is founded in 1999, the days internet was entering the business world. Co:Inpetto worked as a recruitment cabinet for business consultants and IT’ers. We served IT departments of big organisations and some fast growing IT and business consulting companies. The market of connecting talent to challenges became a problematic market, a market with wicked […]